you own or run your own recording studio, be it a project studio, small
studio, basement studio or a laptop that you carry with you from
location to location….??
You are a part of the new Enterprise Studio paradigm or eStudio that is
emerging from the decline of the traditional label-oriented recording
The Toronto Audio Engineering Society wants to get enterprising people
like you who are in this business talking to each other, and us, about
how you are adapting, evolving, or pioneering the business of making
and selling music, with an emphasis on the technology side of it (since
we are the AES).
But since the lines between music, technology, business, promotion have
radically morphed into a new kind of enterprise, this should be an
We’ve invited CBC Radio 3, CD Baby, Puretracks, Maple Music, Orin Isaacs, Michael Phillip Wojewoda , Byron Wong, Brad Sucks
and more to come and be a part of our panel forums, and we think you
won’t want to miss this chance to network, share ideas, and help
define who we are and how we do business in this post-Napster world of
This event is being held in conjunction with the PAL/MIAC show at the Direct Energy Building on May 16 and 17.
Toronto AES Seminar 2010
eStudio | The New Enterprise Studio Paradigm
May 16, 17, 2010
Direct Energy Building
Click on images to go to sites.
PANEL PRESENTATION TOPICS
|SUNDAY, May 16 - 10:00 am to 12:00 pm
1. How do you connect to your client and customer markets?
is the market? Who is servicing it? Who is selling into it? How are
people selling to market? Where does money flow from? How are you
protecting your intellectual property rights, and those of the
musicians you work with? How does this impact the way in which you
record, eg budget decisions, technologies, methodologies?
List: what would help you in your business, eg less restrictions on
services such as Spotify, more encouragement for innovation through
government support (tax credits, relief that is currently targeted at
|SUNDAY, May 16 - 2:00 pm to 4:00 pm
2. What's in your studio? What is your studio facility like?
How do you get it done? What technologies do you use... all in box?
Analog outboard? Samples? etc How do you research new purchases?
Room optimization...... challenges (computer fans, HVAC noise,
electrical interferences, data storage and security, etc), speaker
optimization? Both recording room and control room... or are they the
same room? Do you work remotely? Both?
MONDAY, May 17 - 10:00 am to 12:00 pm
3. How do you record?
Techniques... are there new possibilities or limitations that you
encounter… what does the eStudio enable you to do? What do YOU do that
we might find interesting?
|MONDAY, May 17 - 2:00 pm to 4:00 pm
4. How You Are Delivering to Your Market?
digital downloading through aggragators, eg CD Baby, or retailers eg
Puretracks, iTunes, Streaming technologies....??? Delivery modes???
Internet radio? eg CBC Radio 3, Spotify, Pandora, Compression?
archiving? Smart Phones? Olympics streaming live? Mastering for
streaming technologies, compression algorithms.... Physical sales
through retail chain, or “off-stage” concert sales? download cards?
an era of emerging technologies and music industry practices,
redefining the traditional sound recording studio as well as the roles
of the sound engineer and producer has become part of the changing
New hardware and software has allowed the traditional studio owner to
broaden the scope of his/her core capabilities in an effort to deepen
market presence. The studio is more often now directly engaged in the
entire chain of the creation of music, from artist development and
product promotion through to a label-like stake in any potential
Entrepreneurial spirit combined with initiative and resourcefulness
have brought forth the emergence of the independent recording studio
capable of offering services over a broader range of the audio industry
We refer to this market as the eStudio or Enterprise Studio.
AES Seminar 2010 Organizing Committee
Chair: Earl McCluskie (Chestnut Hall Music)
Vice Chair/Sponsorship: Sy Potma (Fanshawe College)
Event Moderator: Robert Breen (OIART)
Presenters: Robert DiVito (Montgomery Sound and Image Studio)
Facilities/Sponsorship: Dave Dysart (HHB Canada)
Audio: Blair Francey (Long and McQuade)